For consumers, commodities are important, but in the same commodities, they prefer to choose gift-box packaged goods with exquisite appearance, because when people are not particularly familiar with the commodities, customers first rely on what they see to judge. After understanding, they confirm whether to buy or not. It can be imagined that the attractiveness of color novelty to customers is high. Not only is the design novel, but also several important functions of packaging itself do you "understand"?

I. Protection of Commodities

From being produced to entering the stage of consumption, commodities have to undergo the transformation of time and space. Packaging design plays a role in protecting commodities in this process. The packaging uses reasonable containers to protect the packaged articles from both physical and chemical aspects. Packaging can not only prevent physical damage such as shock, extrusion, knock and wear of commodities, but also prevent chemical reactions and other forms of accidents. Reasonable packaging has the functions of shock resistance, compression resistance, tension resistance, extrusion resistance and abrasion resistance, which can protect the goods from being loaded, stored and transported. Some can also solve the problems of sunproof, moisture-proof, anti-corrosion, leak-proof and fire-proof of commodities, so as to ensure that commodities are intact and intact under any circumstances.

Gift packing box

2. Beautify commodities and make them more acceptable to the public

From conception to finished products, the design of packaging containers depends on various natural or artificial materials. The aesthetic feeling of packaging container shape is transmitted to people's sensory system through the color, texture of materials and the shape image after conscious design and processing.

3. Convenient circulation and use

Packing design attaches great importance to humanistic factors and emphasizes humanization and convenience. The design process takes into account a variety of environments, including storage, transportation and use. For example, in terms of usage, the design is based on the human-machine relationship in ergonomics, making people feel that every link is convenient.